Hello! I'm Leyland.

I'm a marketing and communications specialist based in Victoria, BC, with 10+ years of experience cultivating brand growth across real estate, post-secondary, ballet, and film.

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I take pride in developing exclusive brand experiences that resonate, delivered with professionalism, personalization, and high-touch quality.​ I  believe the right approach to strategy is built on trust, clarity, and cultural relevance. With the right strategy, a brand can persist and grow within a highly regulated, fast-moving market under pressure. 

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I got my professional start as the news and campus beat editor for my alma mater's newspaper, The Meliorist.

I later freelanced as a music journalist in Canada's music scene, writing for BeatRoute, The Calgary Sun and the National Music Centre, covering current events and album reviews, occasionally interviewing musicians when I got the chance. 

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From there, I continued working in the arts before switching to real estate in 2021. So far, I've worked in residential, commercial, and multi-family real estate. ​​

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Beyond developing my critical thinking skills, my sociology education has been a wonderful addition to my career. I would be open to returning to the non-profit sector, working in housing or education, where I can apply my sociological education more fully. ​​

Education

B.A. Sociology, University of Lethbridge (2013)

B.A. Communications, University of Calgary (2015) 

Courses in project management & process management (SAIT, 2017-18)

Courses in digital marketing, photography and journalism (BCIT, 2020-21) 

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Fun facts

​I enjoy black decaf. I also built this website  ^_^  

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